Exploring People’s Preferences for Co-housing after Retirement using Choice Based Conjoint Analysis in Korea

In Korea, starting mid-1990s, issues concerning aging society grew. Since 2000 housing researchers in Korea have recognized these social issues as needs for new form of living. In this context, Co-housing has been received special attentions as an alternative living space for aged people in Korean society. However, still, the types of Co-housing preferred by aging people are not well investigated. In this paper, we examined Korea people’s preferences for Co-housing characteristics after retirement using choice based conjoint analysis with special attention to multi-ethnic and cultural factor in cohousing context. This choice based conjoint analysis provided hypothetical Co-housing choice options generated by orthogonal experimental design with the middle aged Korean people. The results from the conjoint analysis revealed that mid-aged Korean positively value the multi-ethnic and cultural factor in co-housing context.